Utica Blue Sox
The 2024 season for the Utica Blue Sox was monumental in terms of marketing and branding. Before my employment, the organization only had a logo and colors. As part of my job, I introduced an entire branding system that was implemented across physical mediums and social media campaigns. The new system saw a drastic increase in viewer interaction across all platforms.
Autism Awareness Jersey (left) / Pink The Park Jersey (right)
Game Day Template
Lineup Template
PGCBL Player Of The Week
Playoffs Announcement
Player College Announcement
End Of Season Fan Voting
Social Media Graphics
Opening Day Web Asset